Social Media Marketing (SMM) is about being conversational.  This means that people listening and then interacting.  If you are only focused on broadcasting (ex radio + tv), then you are not engaging at a social interactive level.  Building strong relationships requires listening to understand the other person’s point of view. With Pinterest taking over social media, a little help with marketing your business on Pinterest will go a long way! Here’s an infographic i came across on Blog.hubspot.com with handy tips for Pinterest marketing.